Your Webflow site falls behind.
Watchtower keeps it current.

Autopilot care for small teams with no time to open Webflow.

Watchtower is an AI website maintenance agent that catches what quietly goes wrong, fixes it on staging every week, and can perform advanced custom changes.
Get a free site audit to see what it can do to your website today.

Get your free site audit →

All fixes land on staging. You approve what goes live.

When's the last time you updated the website?

Watchtower exists for teams who find Webflow changes a chore, and would rather send an email than log into Webflow.

404 200
Broken link, repaired
image missing
Missing image, swapped in
cut off on mobile
Layout overflow, made responsive
console form submit broken event tracking 0 conversions conversions firing event: submit ok
Form tracking, wired up

How it works

1

Free audit

Add Watchtower as a guest to your site, so we can auto-detect visible and invisible problems from technical SEO to element inconsistencies that break pages.
Remove anytime - your site remains in your control.

2

See what we can automate

Plain-English report: what's fixable, what's broken, recommended plan.
You will know what Watchtower can automate on your site before you subscribe. See an example

3

Subscribe

Watchtower fixes issues every week on staging; you approve before anything goes live.
Ask it to fix anything on the site via email (2 changes/mo included)

What Watchtower fixes automatically

  • Inconsistencies and placeholder text
  • Empty image alt text
  • Broken links
  • Script and form hygiene for proper data tracking
  • Drift alerts when something changes

What you never have to do

  • Open the Webflow Designer
  • Publish blindly — we stage everything first
  • Hire a freelancer for every small change

"But can it do the thing I actually need?"

Likely yes, and more.

Pricing

Compared to the alternatives

Alternative
Gap
Do nothing (status quo)
Drift compounds; nobody owns the weekly loop
Webflow AI and SEO checkers
Still need you in the product; no approve-to-publish accountability
Freelancer retainer ($1.5k-5k/mo)
Reactive, expensive for hygiene and tiny tweaks
Watchtower ($299/mo)
Proactive weekly care, small-change queue, staging safety

FAQ

Do I need to give you my Webflow password?

No. You add Watchtower as a guest on the site you want monitored. Remove access anytime.

Will you publish without asking?

Never on production until you approve. Everything will be ready in the staging subdomain provided by Webflow. You can review at your own pace in any browser and push live with one click. Staging updates happen weekly, we will notify you with an email.

My site was built by an agency years ago and it's a mess. Can I still use Watchtower?

That's exactly who we built this for. Inherited a template, ghosted freelancer, partial handoff, haven't updated in years... most Webflow sites qualify and we are actively working to support more frameworks like Framer and Wordpress. Get your free audit and find out!

Why is this better than doing it myself with an AI agent like Claude, Codex, etc?

You can totally do it yourself. If you remember to do it. If the Webflow MCP connection doesn't break. If the Webflow-specific skills and frameworks you need to use are not outdated. If you have a clear take on the latest technical SEO / AEO requirements.
On the other hand, if updating the website is not exactly your top priority, Watchtower just takes everything off your plate.

Why is this better than hiring a Webflow freelancer?

Watchtower handles proactive maintenance — it notices problems and fixes them on staging before you do. A freelancer waits for your email, bills by the hour, or locks you into a $1,500+/mo retainer. For everything too small for a freelancer but too big to DIY, there's Watchtower.

What can't Watchtower do?

For now: design new pages or elements, create illustrations, add or modify animations, set up new types of content (like a new blog), read your mind... Always give clear instructions on change requests! We offer custom work at $95/hr for anything Watchtower can't do. Just write us an email and we can scope it out together.

What if I need support from a human?

No problem, we offer custom design and development Webflow services performed by humans. We are a product of Eldur Studio, a certified Webflow agency partners with many years of experience. Learn more.

Get your free site audit

Approve our guest invite via email. No password sharing.
Custom report within 24 hours (see example). Cancel anytime.

What platform is your site on?
Watchtower is avaialble for Webflow only today. Pick another platform and we'll email you when support arrives.
Who owns the Webflow workspace where the site lives in?
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